The following
article appears, in an editied form, in the November 2007 edition
of Smart Company magazine.
eWork Survey findings
Written
by Ranald Milne
93
people responded to our web-based survey on eWorking. Many
thanks to Marketing Partners Ltd. for their help with analysing the
answers.
Respondents came from a wide range of enterprise sectors, with
Telecomms/IT
topping the list at 25%,
next
came Financial Services with 13% and Business Services and the Public
sector both
with 10%. No other sector had more than 10% of respondents.
The sample
 •
All
age-groups were represented in the sample
 •
The
largest was the 35-45 year old age group (31%)
 •
The
least represented age-group was 45-50 year olds (11% of the sample)
 •
Senior
and Middle managers from non-Financial/Admin or Sales/Marketing
positions were
the most highly represented categories of job functions (13% and 11%)
 •
The least represented group was Junior
Sales/Marketing
managers at just 2%
 •
Most
respondents (44%) worked in companies of over 50 employees
 •
19%
worked in small companies of less than 5 people
 •
The
majority (57%) spend up to one hour a day travelling to and from work.
One
third spend between two and four hours.
The state of eWorking
today
•
85%
of respondents were aware of people in their organisation who regularly
worked
away from the workplace. Just 14% of workers were unaware of such people
 •
63%
indicated that there was no formal e-working policy at their workplace.
Even
where people were known to eWork in the organisation, 61% had no formal
policy.
 •
51%
of people surveyed do not e-work
 •
Most
people who eWork do so between 1 and 5 days per month
   
The
demand measured in this survey (97% pro eWork) considerably
exceeds the EU Commission’s expectation that two out of three
people would like
to avail of eWorking. We can reasonably put this anomaly down to the
self
selection of our respondents. Nevertheless, some of our findings are
insightful.
Attitudes to eWorking.
There was
no significant
correlation between
 •
Attitudes
towards the feasibility of e-working
 •
Satisfaction
potential of e-working
 •
Performance-enhancing
potential of e-working
 •
Intentions
to e-work
and
 •
Age
 •
Length
of commute to and from work
 •
Work
Location
 •
Job
function
 •
Employer
Support
 •
Existence
of a formal policy
The Enterprise Sector, however,
does seem to
have a significant effect on several attitudes towards e-working. It
significantly
influenced agreement to the following statements:
 •
“My
entire job is suitable for e-working”
 •
“I’d
be more likely to join a company that offered e-work”
 •
“I’d
swap my next salary increase for the opportunity to e-work”
There were
a low number of respondents from some
sectors. One
cannot, therefore, be confident
that these respondents are representative of their enterprise sector.
In
general, therefore, the following attitudes
are broadly representative
 •
80%
of respondents (76% of non-eWorkers) felt that working nearer to home
would
improve their quality of life. 12% overall (13% of non-eWorkers)
thought it
wouldn’t.
 •
76%
of respondents (76% of non-eWorkers) felt that working from home would
improve
their quality of life. 14% overall (11% of non-eWorkers) thought it
wouldn’t.
 •
86%
of respondents (83% of non-eWorkers) felt that at least 20% of their
job was
suitable for eWorking.
  
This suggests that non-eWorkers
may tend to underestimate the amount
that they can get done away from the office.
 •
86%
of respondents (83% of non-eWorkers) felt that at least 20% of their
job was
suitable for eWorking.
 •
30% of respondents (7% of non-eWorkers) feel
that their
employer encourages eWorking.
 •
65% of all respondents (33% of non-eWorkers)
think that
eWorking reduces stress.
Potential
impact on
business

 •
51% of respondents know of someone who has
left their
organisation in the last 12 months, either in order to relocate or to
take a
job closer to home (Only 26% say this hasn’t happened).
The expense
of recruiting and training new staff, together with the disruption
often caused by someone leaving, are significant costs to any business,
but are
seldom measured.
 •
95% of those not eWorking would like to do so
at least
one day per month with 23% wanting to eWork more than half the time.
On
average, people would like to eWork for
about 10 days a month. Between 2 and 3 days a week is generally
accepted as
being the optimum period to eWork. It maximises the work-life and
productivity
benefits of eWorking and minimises any social, management and career
issues.
•
73% of non-eWorkers believe that their home is
a
suitable place to work.
Nevertheless,
employers need to check that, not only is the eWorkplace free of
distraction but that it is sufficiently equipped to allow the eWorker
to do
their job effectively and that it’s safe.
 •
69% of all respondents would be more likely to
join a
company that offered eWork.
Most
employers are suffering from the shortage of one skill or another.
eWorking can give them an edge when recruiting. It can also bring old
skills
back to the jobs market in the form of mothers/carers and those with
disability
who otherwise are unable to travel to work
 •
68% of all respondents (63% of non-eWorkers)
are more
likely to remain longer in their current employment if allowed to
eWork. Only
7% overall (9%) of non-eWorkers felt that eWork would not help to
retain them.
It’s
clear from this, and previous studies, that eWorking can help build
employee loyalty.
 •
55% of all respondents (46% of non-eWorkers)
believe
that they would take less time off if able to eWork.
This is not
the first study to show that eWorking significantly reduces
absenteeism. Individuals will often put family ahead of business.
Sometimes the
business gets its time back, sometimes it doesn’t. In Ireland, businesses lose, on
average, 9 working days a year for every employee.
 •
59% of all respondents (56% of non-eWorkers)
believe
that they would be (or are) more productive eWorking. Only 8% (11% of
non-eWorkers) thought they wouldn’t be.
Productivity
is something that is often talked about but seldom measured.
I’ve
never seen a study, however, that doesn’t claim a significant
improvement in
productivity (sometimes by as much as 40%) as a result of eWorking.
 •
Four of the five respondents who felt that
eWorking
increased their levels of stress reported that their employer had no
formal
eWork policy. Interestingly, the majority of them were still positive
about other
aspects of eWorking.
Employers
need to ensure that their eWorkers are equipped to do their jobs
effectively when working out of the office and that the expectations of
managers, co-workers and customers are accurately set. Otherwise,
eWorkers may
become frustrated by the need to delay work until they’re
back in the office or
paranoid about what others are saying about them in their absence.
Considering
potential problems before they occur and then agreeing ways to
prevent them is the cornerstone of effective and satisfying eWorking.
 •
60% of all respondents (53% of non-eWorkers)
believe
that eWorking improves the quality of work produced. Only 12% (15% of
non-eWorkers) thought it wouldn’t.
As with
increased productivity, improved quality is often subjective and
unquantifiable, yet it’s a consistently reported benefit of
eWorking.
 •
41% of non-eWorkers would forego their next
salary
increase if they could eWork and only 26% said that they
wouldn’t.
So, by
allowing people to eWork, not only do employers get a happier, more
productive, more efficient work-force, they can also cut costs.
Potential
impact on
the environment
 •
37% spend between 2 and 4 hours each day that
they
travel to and from work. So, if they’re non-eWorkers,
they’ll spend at a
minimum, the 40 hours every month, travelling. That’s the
equivalent of one
working week.
 •
57% commute by car.
I suspect
that this will prove to be higher than the national average when the
Central Statistics Office issues its census 2006 findings on traffic on
the 15th
November.
In the
meantime, if we imagine that two thirds of the working population
worked
from or near home half the time (the best case scenario) then, by
estimating
that 30% of all private vehicle traffic is caused by commuting, we can
predict
that
o
170
million litres of petrol would not be needed annually.
o
36
million litres of diesel would not be needed annually.
o
235
million euro would be saved by eWorking drivers each year
o
500,000
tonnes of CO2 would be kept out of our atmosphere.
If you are
interested in
estimating how much you could save by eWorking, click on the eWorker
Savings Calculator.
Conclusion
Clearly,
the size of the sample and the method of sampling
are such that one cannot make claims for either the overall status of
eWorking
in Ireland
or its demand. However, it’s clear that there is significant
interest and a
strong indication that the claims generally made for eWorking are
legitimate.
It’s also interesting to note that, despite being equally
enthusiastic about the prospect of eWorking, our non-eWorkers tended to
underestimate
the benefits compared to our eWorkers. It seems that you have to try it
to
truly believe in it.
Ranald
Milne is
Managing
Director of eWork Solutions, who provide guidance and practical
assistance in
eWorking. All data referenced in this article can be found at
www.eworksolutions.ie
All
percentages refer to the entire survey unless otherwise stated.
Full
details can be found on www.eworksolutions.ie
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